Master of Science in Business Management

Programme Director: Prof HUANG, Xu

The MScBM is a pre-experience Master’s level programme in general business and management. The programme aims to prepare for the entry into or enhancement of a graduate’s career in business and management by developing knowledge and skills at a professional level. The objectives include three major areas of teaching and learning at the general level and an additional area building upon the School’s unique positioning and strengths. The general objectives are: (1) to equip students with knowledge and understanding in general business and management; (2) to prepare students in the application and integration of general business and management knowledge; and (3) to assist students in the acquisition of professional skills which are essential to their forthcoming business/management career and professional development. The unique objective of the School is: (4) to appreciate the importance of corporate sustainability and business ethics.

Following the aims and objectives described above, the MScBM Progrmme Learning Goals (Programme Intended Learning Outcomes) are as follows:  

  1. Students will develop knowledge in major functional areas of modern business, with emphasis on the integration of the multiple dimensions of international business.
  2. Students will develop knowledge of organizations, their management, and the global environment in which they operate.
  3. Students will develop ability to apply the knowledge and understanding of business and management to complex issues of modern days, both systematically and creatively, to improve business and management practice.
  4. Students will acquire knowledge of business ethics, CSR and corporate sustainability issues affecting business.

The structure of the curriculum is as follows:

I) Required Courses 27 units
II) Elective Courses 6 units
    33 units

Requirements

I. Required Courses 27 units
  ACCT7060 Business Accounting 3 units
  BUS 7060 Business Law and Corporate Governance 3 units
  BUS 7070 Business Operations 3 units
  BUS 7080 Business Research Methodology and Application 3 units
  BUS 7090 Business Strategy 3 units
  ECON7090 Business Economics 3 units
  FIN 7080 Business Finance 3 units
  MGNT7230 Managing People 3 units
  MKT 7080 Managing Marketing 3 units
     
II. Elective Courses* 6 units
  ACCT7080 Financial Statement Analysis 3 units
  BUS 7390 Legal Aspects of International Business 3 units
  BUS 7400 Legal Aspects of China Trade and Investment 3 units
  BUS 7440 Entrepreneurship Development 3 units
  BUS 7450 Business Creativity 3 units
  BUS 7460 Participation in External Competitions 3 units
  BUS 7470 Business Field Study 3 units
  BUS 7480 Mediation 3 units
  BUS 7500 China Marketing and Foreign Investment Issues 3 units
  ECON7610 Economic Developments in China and Hong Kong 3 units
  ECON7620 International Macroeconomics and Policy Issues 3 units
  ECON7630 International Trade and Finance in China 3 units
  ECON7840 Big Data Analytics for Business 3 units
  FIN 7220 Investment and Portfolio Analysis 3 units
  FIN 7240 Derivative Securities and Risk Management 3 units
  HRM 7600 Global Human Resources Management 3 units
  ISEM7050 Current Issues in Electronic Commerce 3 units
  MGNT7270 International Management 3 units
  MGNT7280 Managing Change 3 units
  MKT 7100 Management of Integrated Marketing Communications 3 units
  MKT 7110 Seminar in Marketing 3 units
  MKT 7130 Services Marketing Management 3 units
     
  Recommended Non-MBA Electives**  
a) MSc in Strategic Human Resources Management Programme  
  HRM 7360 Strategic Human Resources Management in Practice 3 units
     
b) MSocSc in Media Management Programme  
  COMM7170 Communication Campaign Workshop 3 units
  COMM7200 New Media Workshop 3 units
  COMM7230 Writing for Multimedia in Public Relations 3 units
  COMM7300 Consumer Insights 3 units
     
c) MSc in Global Marketing Management Programme  
  MKT 7260 Strategic Marketing 3 units
  MKT 7280 Socially Reponsible Marketing in an International Context 3 units
    33 units

* The elective courses list may vary, depending upon demand and teaching resources.

** MBA/MScBM students are allowed to take these Master's courses offered by the School of Business and other Master's programmes to replace MScBM electives.

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