Courses
IMPP3025 People and Content Management for Interactive Media Publishing (3 units)
This course cultivates a strategic mindset for managing the lifecycle of interactive media publishing, from initial concept to final publication. Students will learn to establish and oversee cohesive project workflows with a strong emphasis on collaborative planning, research- and data-informed decision-making, and audience engagement strategies. It also examines the role of AI collaboration in enhancing content management and streamlining processes. The ultimate goal is to equip students with a comprehensive management framework to guide collaborative content projects effectively in the interactive digital publishing environment.