Behavioral finance is a dynamic and evolving field that seeks to understand the psychological factors influencing investor behavior and financial market outcomes. This course aims to bridge the gap between traditional finance theories, which often assume rational decision-making, and the observable anomalies present in real-world markets. Students will explore key concepts such as cognitive biases, emotional influences, and social factors that lead to irrational financial decisions for family office. The course will cover various topics, including pricing anomalies, investor psychology, market Inefficiencies with practical applications. Through a combination of lectures, discussions, case studies, and research projects, students will gain a comprehensive understanding of how behavioral finance principles can be applied to improve investment strategies and decision-making processes for family office.