Digital Experience Innovation aims to enrich human experience with the wide variety of cutting-edge technologies (e.g. AI, Immersive Technologies AR/VR, IoT, etc.) and media that are available. The course will introduce the processes, methodologies, tools and techniques needed for developing cutting‑edge digital innovation projects, especially involving AI components, anticipating future needs and trends. Students will learn examples and apply skills in a broad range of contemporary industries from art, banking, entertainment, education, sports, marketing, rehabilitation, healthcare, etc.