JOUR7310 Advanced Quantitative Communication Research Methods (3 units)
- COMM7020 Approaches and Methods in Communication Research or JOUR7300 Approaches and Methods in Communication Research
- Medium of Instruction:
Effective communication is data-driven. This course advance students' knowledge and understanding of quantitative methods for their communication research projects upon graduation. This course will help students develop the research skills through practices in quantitative research design, implementation, analysis, and result reporting and discussion. Students will learn the most commonly used quantitative and computational methods in communication science – content analysis, surveys, experiment, big data analysis - and gain experience with data analyses.
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