Courses
BMKT3125 International Business: Market, Operations and Strategies (3 units)
- Medium of Instruction:
- English
The primary objectives of this course are: (1) to provide students with a basic understanding of the theories and concepts of international business; (2) to discuss the economic, cultural and political factors in shaping the international business environment; (3) to introduce different functional areas of international corporations management with reference to problems and issues of doing business with developing countries.