ICMT3225 Communication in Entrepreneurship Management (3 units)
- Medium of Instruction:
The course is designed to develop students' observation of society phenomenon into entrepreneurship opportunities. The course will concentrate on the concepts and interpretation of entrepreneurship projects. In the process of developing entrepreneurship projects, students will learn practical techniques including business presentation, personal marketing, and career path setting; and establishing potential business partnerships in the field. This course provides both theoretical and practical aspects in order to strengthen students' understanding on the importance of effective communication in entrepreneurship management in relation to the sustainability of the business.
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