BMKT3205 Fundamentals of Social Entrepreneurship and Social Impact (3 units)
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This course aims to encourage and guide students to formulate innovative solutions to social problems and help them develop business ideas with a positive social impact. In this course, students will gain a well-rounded understanding of Social Entrepreneurship in different contexts, learn how to diagnose the root causes of social problems, and develop effective strategies to address these issues from different perspectives. The course adopts an experiential approach in teaching social entrepreneurship and social impact through case studies, guest talks, and company visits.
The course culminates with a group project where students apply what they have learned and collaborate with postgraduate students in developing a Social Enterprise Proposal that seeks to tackle a local or global social concern.
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