Students will be introduced to creative concepts, marketing and digital content of advertising promotions. This course contains two parts. Part One (Creative Concepts, Marketing): help students get updated information on current media content and hands-on skills in advertising media production. Learn how to work with clients to create effective digital content for marketing purposes. Part Two (Pre-Production, Production, Post-Production in digital content): hands-on experience on group projects and case studies will be used to demonstrate the topics of the whole course. Throughout this part, students get to learn specific skills to shoot glamour products and food.