The course provides a systematic study of the principles and techniques of financial data search and application. Students will learn to obtain and interpret financial data in preparation for a career in financial journalism. Through case studies and projects, students will master basic investigative tools and techniques to analyse financial markets. The course also introduces basic approaches of market sentiment analysis. The course is a Bloomberg Experiential Learning Partner (ELP) course. Students are required to pass the Bloomberg Market Concepts, a 12-hour self-paced course that integrates data, news, and analytics.