JOUR7270 Entrepreneurial Journalism (3 units)
The arrival of the internet has opened up the practice of the news to many non-journalistic actors, ending conrol over journalists' employment by the traditional mass media - newspapers and broadcasters run by tycoons and governments - and opening up the way for small, independent news businesses. In this changing milieu, journalism entrepreneurship, once represented by the precariously employed freelance minority, is becoming a mainstream career choice. This course aims to understand the changes that have taken place in the economy of the news media as well as to prepare them with advanced knowledge and skills needed to negotiate this new digital media space while upholding journalistic standards and ethics, as well as working in a collaborative environment.
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